# Google Analytics For WHMCS

# (opens new window) About Google Analytics For WHMCS (opens new window)

Google Analytics For WHMCS integrates your WHMCS data into Google Analytics, providing deep insights into customer behavior and engagement.
Access a wide range of client activities, from shopping cart actions to account interactions and support ticket changes, all within your Google Analytics account.

Use this powerful module to constantly monitor your customers' actions and respond to their needs immediately.

  • Admin Area Features

    • Track WHMCS User Actions:
      • Ad Conversion
      • Cart Viewed
      • Checkout Started
      • Item Added To Cart
      • Item List Viewed
      • Item Removed From Cart
      • Item Viewed
      • Purchase Completed
      • Support Ticket Closed
      • Support Ticket Opened
      • Support Ticket Replied
      • User Logged In
      • User Signed Up
    • View Dashboard Statistics And Graphs:
      • Event Statistics
      • New Users
      • Active Users
      • Page Views
    • Configure Google Analytics Integration:
      • Enable Integration:
        • Choose Data Sending Method:
          • Requests To API Immediately
          • Add Requests To Cron Queue
        • Provide API Secret
        • Provide Measurement ID
        • Provide Conversion ID And Conversion Label
        • Enable Debug Mode
        • Log Errors And Updates
      • Enable Google Tag Manager Integration
      • Select Client Properties Sent To Google Analytics
      • Select Client Actions Sent To Google Analytics
    • View And Manage Queue Tasks
    • View Module Logs
  • General Info

# Installation

This tutorial will show you how to successfully install and authenticate Google Analytics For WHMCS (opens new window).

We will guide you step by step through the whole installation and authentication process.

  1. Log in to our client area and download the module.
Google Analytics For WHMCS: client area product page Downloads tab with the latest module version Download button
  1. Extract the package and upload its content into the main WHMCS directory.
    The content of the package to upload should look like this.

    Google Analytics For WHMCS: extracted package folder showing the modules directory to upload to WHMCS
  2. When you install Google Analytics For WHMCS for the first time, you have to rename the 'license_RENAME.php' file.
    The file is located in 'modules/addons/GoogleAnalytics/license_RENAME.php'. Rename it from 'license_RENAME.php' to 'license.php'.

    Google Analytics For WHMCS: file list of the module directory with licenseRENAME.php being renamed to license.php
  3. In order to configure your license key you have to edit the previously renamed 'license.php' file.
    Enter your license key between the quotation marks as presented on the following screen. You can find your license key in our client area → 'My Products'.

    Google Analytics For WHMCS: license.php file opened in an editor with the license key placeholder between quotation
  4. Optionally, add a cron job as shown below (5-minute intervals are recommended).

php -q /your_whmcs/modules/addons/GoogleAnalytics/cron/cron.php queue   

This cron makes sure data is sent automatically when using the 'Add Requests to Cron Queue' Data Sending Method.
Do not forget to replace 'your_whmcs' with your WHMCS root location. The cron can also be executed every single minute to perform the action more often.

# Connection and API Configuration

  1. Log in to Google Analytics (opens new window) and create an account for your website if you have not already.
Google Analytics For WHMCS: Google Analytics Admin page with the Create menu open and the Account option highlighted
  1. Copy the 'Measurement ID' and 'API Secret'.
    The web stream details page should open automatically, if it does not, you can find it under 'Admin' → 'Property Settings' → 'Data collection and modification' → 'Data Streams'.

    Google Analytics For WHMCS: Google Analytics web stream details with the Measurement ID and Measurement Protocol API
  2. Paste them in under 'Configuration' → 'General Settings'.

Google Analytics For WHMCS: module Configuration tab, General Settings with API Secret and Measurement ID fields filled
  1. Go to 'Property details' and find the 'Property ID'.
Google Analytics For WHMCS: Google Analytics Property details page with the Property ID and its copy button
  1. Copy it into the respective field under 'Dashboard'.
Google Analytics For WHMCS: module Dashboard section with the Property ID filled in and an empty Credentials field
  1. Visit Google Cloud APIs (opens new window) website.
    Open your project, and go to APIs & Service → Credentials.

    Google Analytics For WHMCS: Google Analytics Data API v1 quickstart page with the Enable the Google Analytics Data API
  2. Then, select Create Credentials → Service Account.

Google Analytics For WHMCS: Google Cloud Credentials page with Create credentials menu and the Service account option
  1. Fill out the service account details.
Google Analytics For WHMCS: Google Cloud Create service account form with service account name and ID filled in
  1. Open your newly created service account.
Google Analytics For WHMCS: Google Cloud Credentials page with the new service account in the Service Accounts table
  1. Proceed to the Keys tab, and there click Add Key → Create new key.
Google Analytics For WHMCS: Google Cloud service account Keys tab with the Add key menu and Create new key option
  1. Select JSON as the key type and click Create to download the JSON file.
Google Analytics For WHMCS: Create private key dialog with the JSON key type selected and the Create button
  1. Download your 'credentails.json' file and paste its contents into the Credentials field.
Google Analytics For WHMCS: module Dashboard section with the service account JSON pasted into the Credentials field
  1. Find client_email and copy the address.
Google Analytics For WHMCS: module Credentials field with the client_email address in the JSON underlined
  1. Go back to Google Analytics (opens new window)
    Navigate to 'Admin' → 'Account' → 'Account access management' and use the copied email to create a new user.

    Google Analytics For WHMCS: Google Analytics Admin page with an arrow pointing at Property access management
  2. The last step is to enable the integration, select what user customer data and which actions you want the module to send to Google Analytics, and submit the configuration.
    Only selected actions will be displayed on the dashboard.

Google Analytics For WHMCS: module Configuration tab with Properties Export, Actions Export and the Submit button

You have successfully installed Google Analytics For WHMCS and connected it with the Google Analytics platform.

Google Analytics For WHMCS: Google Analytics Realtime overview report with active users map and views by page title

# Configuration and Management

With the connection between the Google Analytics For WHMCS module and Google Analytics established, the basic functionality is already active.
You will be able to see your WHMCS data in the Google Analytics panel, and the module's dashboard will provide crucial information at a glance without needing to leave the WHMCS environment.
See the instructions below for more details on the module's configuration and management.
Note: It might take the Google Analytics API about a day to send the updated data back to WHMCS.

# Advanced Configuration

Under the 'Configuration' tab you will be able to specify additional details regarding the module's functionality.
First, focus on 'General Settings'.

  • Data Sending Method - choose how the data is sent to Google Analytics. You can either send API requests immediately or use the cron queue system, potentially reducing the load on WHMCS.
    The cron itself can be found in the Queue tab.
  • Conversion ID - a unique identifier assigned to a specific conversion action in Google Ads. It tracks and reports activities that lead to achieving conversion goals, such as purchases, sign-ups, or other valuable interactions.
    You can find it in the conversion settings in Google Ads. Copy it and paste it with the 'AW-' prefix! Otherwise, an error will occur. More information on how to find it in the Tips section.
  • Conversion Label - a unique tag assigned to a specific conversion action in Google Ads. It allows for more detailed categorization and tracking of different types of conversions, such as various products or services.
    You can configure it in the conversion settings in Google Ads to better understand the effectiveness of your ad campaigns. More information on how to find it in the Tips section.
  • Debug Mode - allows you to preview the content and queries directly in Google Analytics in the DebugView tab without passing them to reports.
  • Log Errors and Updates - allows you to monitor queries sent to Google Analytics and view their content and possible errors in the 'Logs' tab of the module.
Google Analytics For WHMCS: module Configuration tab with Conversion ID and Conversion Label for Google Ads

Moreover, you may integrate Google Tags Manager with Google Analytics For WHMCS.
To do so, provide the Container ID. You will find it by logging in to your Google Tag Manager account and opening a container.
In the top right corner (next to the Submit and Preview buttons) you'll see some short text that starts with 'GTM-', which is your Container ID.

Google Analytics For WHMCS: module Google Tag Manager section with Tag Manager Integration enabled and a GTM Container

# Dashboard

This section provides a comprehensive overview of your website traffic and client actions, offering valuable insights into user behavior and engagement on your site.
The dashboard includes:

  • Event Statistics Graph - illustrating various actions your clients perform on your website.
  • New Users Graph - showing the number of your new clients.
  • Active Users Graph - displaying the number of active user visits.
  • Page Views Graph - representing the general traffic on the website.
  • Event Statistics Table - highlighting client actions just as the graph, but in the form of a table.
Google Analytics For WHMCS: module Dashboard tab with Event Statistics, New Users, Active Users, Page Views graphs and

You can change the scope of each dashboard element by clicking on the 'Change Settings' icon next to it.
For 'Event Statistics' pick the events that are of interest to you, separate selections can be made for the graph and the table.

Google Analytics For WHMCS: module Dashboard with the Change Settings dialog for Event Statistics, showing dates and

Logs

The "Logs" tool makes monitoring and managing module activity records simple and efficient. It provides options to categorize, filter, and view detailed entries, giving you control over the logs.
Features like bulk deletion, rule-based deletion, and export options make it easy to organize and maintain your logs.
For detailed guidance on using this tool, check its dedicated article, which is available here.

Google Analytics For WHMCS: module Logs tab with a table of sent events and info and delete icons for each entry

Queue

The "Queue" tool helps you track and manage the tasks created by the module.
It allows you to view and interact with task details, including task IDs, statuses, and related items.
You can filter tasks, execute actions like deleting or running tasks, and even use mass actions for bulk operations.
For detailed guidance on using this tool, please refer to the dedicated article available here.

Google Analytics For WHMCS: module Queue tab with the Cron Job Configuration box and a table of Send Request tasks

# Tips

  1. Once you turn the debug mode in the addon on, you will be able to track all API requests sent to Google Analytics under 'Admin' → 'Data display' → 'DebugView'.

  2. You may use these requests to create custom definitions under 'Admin' → 'Data display' → 'Custom definitions'.

  3. Follow these instructions to find your Google Ads Conversion ID and Conversion Label:

    • Sign in to your Google Ads account.
    • Go to 'Goals' → 'Conversions'.
    • Select the name of the conversion that you want to use or create a new one.
    • Expand the tab for Tag setup to view the tag details.
    • Select Use Google Tag Manager.
    • Copy the Conversion ID and Conversion Label.

# Update Instructions

An essential guidance through the process of updating the module is offered here.

Ensure successful completion of the module update by carefully following each step, thereby preventing data loss or any unforeseen issues.
Additionally, you will find a current list of supplementary actions necessary for a smooth update process there.

# Upgrade Guide

Seeking a solution that offers greater flexibility, customization tailored to your precise needs, and unrestricted availability?
There is an option that not only proves to be cost-effective in the long run but also includes prioritized support services, making it a truly valuable investment.

Opt for the Open Source version (opens new window) of your Google Analytics For WHMCS module to unlock these benefits.
Simply click on either the Get Source Code or Upgrade To Lifetime button found on the product's page in our client area to complete the one-step upgrade process, with a dedicated discount already applied.

Follow a comprehensive guide covering the transition process, the advantages it brings, and step-by-step instructions on what to do next after the order has been successfully finalized.

# Common Problems

  1. When you have problems with connection, check whether your SELinux or firewall does not block ports.

  2. Google Analytics API calculates the value of an event without including tax, so if the value seems off, make sure you keep this in mind.